Will You Succeed or Fail in 2009?
Kevin Hogan
Part Two of Ric Thompson interviewing Kevin Hogan on
what will cause success and failure in you.
Kevin Hogan: We have to be able to be prepared for all of the stuff, like the
little kids, the scouts with their first-aid kits, for all the stuff
that can go wrong.
You literally map it, because then you anticipate
challenges. One of the biggest things that I've watched, when I look
at people who succeed versus fail, and I pay close attention to the
people who fail, is simple...people who succeed have a map for
things that they do when something goes wrong.
They don't get too stuck on one long-term goal. Short-term goals are
very crucial, by the way, to achievement.
Up until 30 years ago, long term goals were crucial because the
world's economy was designed for you to go to school, get a one
time career/stay with it for life and retire gig.
That's not the case any more.
Short term and maybe as far out as middle term goals matter most now.
All the research points to this beyond a shadow of a doubt, but the
further out you go, the less valuable those goals become, and the
longer term goals can actually be counterproductive.
If your mom says, "You'd make a great minister,"
and you say, "Great, that's what I'll do. I'll become a minister," or
a great lawyer or whatever, I think it might be the same thing,
actually.
You're just negotiating with a different entity. I never thought of
that before. As you think about it, there you are and you're going to
be a great lawyer. What if attorneys aren't that needed where you
are? Then all of a sudden you have this one skill, right? Then you
become fearful, and rightfully so, because it's all you know.
Barbara Sher wrote a book called Refuse to Choose, a revolutionary
program for doing everything that you love.
The idea is that over the years we've been taught that you have to
become good at just one thing, and then be really amazing at that.
The fact is that probably isn't going to work anymore, unless you
are the absolute BEST, and I mean #1, not top 1%.
People who get good at two or three things learn the ability to
evolve and to change with the times.
Ric Thompson: "If you could change one thing or if you could give one
piece of advice, a recommendation, or an idea that was the difference
between a success and a failure that you learned a long time ago,
what would it be?"
Kevin Hogan: One answer to that question would be a quick story. I owned
the first licensed school in the mid-west to train hypnotherapy.
I taught therapists how to do hypnosis, and that was my specialty.
I did that for seven years, from 1990 to 1996 or something along those
lines. We taught therapists; it was really cool and it was fun.
We had this great advertising resource. It was very inexpensive and
provided a very nice income and a lot of revenue. Then one day it
dried up.
What happened and what can be learned from it? Continue...
Continue: Page | 1 | 2 | 3 | 4 |
Kevin Hogan
Network 3000 Publishing
3432 Denmark #108
Eagan, MN 55123
(612) 616-0732
Photos appear under license with Stockexpert.