The Perception, Attraction, Persuasion and Propaganda Quiz
by Kevin Hogan
Another U.S. Election is fast approaching.
Beach Season is turning into Cheerleader Season. Scratch that. I mean Football Season. Did I mention I'm in the Las Vegas Hilton Super Contest this year with 750 of the world's top handicappers? Man, I hope I can show my face in Vegas after this season is over. I'll tell after a few weeks if I have a snowball's chance... :-)
All that in mind makes this an excellent opportunity to observe Propaganda, Persuasion, Attraction and Perception.
Today, you find out just what you really know about persuasion, perception,
attraction, sex and propaganda...what works...what doesn't.
OK, now get that pencil ready.
1) Which of these is true?
Kim Kardashian was born in 1981.
Kim Kardashian was born in 1979.
2) Read the following aphorisms in group one.
Woes unite foes.
Little strokes will tumble great oaks.
A fault confessed is half redressed.
Now read those in group two.
Woes unite enemies.
Little strokes will tumble great trees.
A fault half admitted is half redressed.
Now write the answer to this question down:
Which of the groups above do most people find to be the most insightful aphorisms?
3) Which of the following is true? More than one could be correct.
a) When people are in a good mood they become more intuitive and creative.
b) When people are in a good mood they are easier to persuade than when they are in a bad mood.
c) When people are in a good mood they make fewer errors in logic.
d) When people are in a bad mood they are more intuitive and creative.
4) Which of the following, if either, are true?
a) Voters voting at the polls held in schools were significantly less likely to vote "yes" for propositions to increase funding.
b) Exposing people to images of classrooms and lockers at polling stations decreased the tendency of voters to support school initiatives.
5) People exposed to money primes (a Monopoly bill was in sight but not on the same table) students worked...
a) worked twice as long to solve a difficult problem.
b) worked almost half as long to solve a difficult problem.
c) about the same showing no significance to the priming with Monopoly money on performance.
6) People primed with money (currency visible but not mentioned by the experimenter and not on the same table as someone)...
a) helped someone pick up a lot fewer dropped pencils by a nearby student.
b) helped someone pick up a lot more dropped pencils by a nearby student.
7) Money primed participants were shown to sit significantly...
a) closer to each other in experiments.
b) further apart in experiments.
8) The impact of professional cheerleaders on the sidelines at home NFL games has been shown to be...
a) worth almost two points to the home team in point differential.
b) worth no significant advantage to the home team in point differential.
9) Are people more influenced by their own thinking, that of computer
generated calculations, or the calculations of other people?
Subjects in a study are given the basic task of determining
if 3D objects were the same or different from
each other. There were three groups.
a} In one group they simply made their own choices.
b} Different subjects were part of another group. These subjects saw the results of what four other
confederates had answered before them. (The information was all inaccurate.)
c} Subjects in a third group were told that four computers had calculated their answers and the subjects were shown those results. (These results were also
phoney and the information was wrong)
In each group the subjects made their choices as to whether the objects
were the same size or not.
One of the groups was right 59% of the time, another was right 68% of the time
and the other was right 84%.
Assign the above percentage of accuracy to each group below.
a) People making choices on their own______
b) People who had seen computer results______
c) People who had seen results of other people_____
10) The Confidence and Results of Experts Study. Two groups of people were put to test in Sweden. A group
of fund managers, brokers and analysts, and, a group of psych
majors in college.
Each group was asked which stock they felt would perform
the best of the two. Then they were asked to rate their odds of successfully
picking the right stock. In other words which stock is going up
in price and what are your chances of being right in your prediction...
One group picked the better stock 52% of the time. The other picked
the better stock 40% of the time.
One group predicted their average odds of success at 59%.
The other was 67%
Assign the numbers above to the groups below
a) The professionals________
b) The college psych students___________
11) Can you change their BEHAVIOR by injecting one little thought, study?
Giving people games or thoughts to think about that are
associated with God, causes people to be....
a) more altruistic
b) less altruistic
12) Among nonbelievers in God, when given games, or puzzles
that prime thoughts about God, these people tend to be...
a) more altruistic
b) less altruistic
13) When researchers used words like civic, jury, court, police or
civic responsibility as the scrambled words to be unscrambled,
these priming words soon thereafter caused people's behavior to
a) more altruistic and cooperative
b) less altruistic and cooperative
Ok, Write down your first set of answers real quick then turn the page...