Kevin Hogan

Can we do an experiment in Mind Reading?

– If you do this with me step by step you will UNDERSTAND what is happening AND you will be able to replicate it. – If you don’t…you should read another article…because this is pretty cool…

– Do me a favor and write down a two digit number that you might consider lucky, if you believed in such things.

– Next would you write down an interesting card in a deck of 52 cards? Please don’t write down the Ace of Spades as almost 90% of people do that. Thanks! I do need you to put this on paper immediately below the number you wrote down. Do this now. Very important. I promise you’ll be able to do this with your friends and at the office but you have to play first, ok?

– Be kind enough to write down the name of a flower below the card you wrote down. I really need you to write it down. Remember, I promised…

– Would you now real quick write down a color below the flower?

– Perfect!

Thanks.

– OK, now this is easy. Write down an odd, two digit number where both numbers are different from each other. (like 79, so don’t write down 79, OK? Anything else)

Next up.

– Quickly write down a name of an animal (like Lion, but don’t write Lion). Now, set your pen down for a moment. You’ll need it in just a minute…

How would you like to be able to:

• Cause people to make certain decisions instead of others, or
• Simply say the right thing and have it trigger crucial emotions and thoughts necessary for you to hear “yes?”

“Mind control” can be an adrenaline pumping life experience. The results of well-done research glisten like gold. Influence as an art is useful. As a science, it is indispensable.

We scientifically tested and re-tested about 30 brand new and some old experiments of mind control and persuasion at Influence: Boot Camp..

Many of the tests and experiments we did are based upon mentalism illusions I often use to open up a presentation. They captivate immediately. People are fascinated when you can read their minds, tell them what happened in their past…with precision. And they literally think that psychic powers are possible because Kevin has them…(but I don’t – no more than you do!).

Can You Literally Read Minds?

You can’t control something if you don’t know what it is or how it works or what it’s doing. So this is where you begin.

Pat D. is a real estate trainer who works on the east coast. And he was one of our Boot Camp participants. I decided to Mind Read Pat, then a question came up about “talking to the dead”, and “telling a person their future”. Pat was kind enough to let me “psychically” tell him these things:

• That the someone special he was thinking about who had died was indeed his father,
• That he died in a hospital of heart attack,
• It was in a different city but not one far from his own home,
• That he wasn’t able to be with him but desperately wanted to be and,
• That til this day a small amount of resentment existed by Pat toward the person who was able to be there, his brother.
• He really wanted to be there. He couldn’t.

At that point of the “reading” I stopped and reminded him that I am not psychic and I didn’t want him to believe I was. The silence in the room, the looks of astonishment revealed the audience was in awe. It was undeniable evidence that I could read Pat’s mind. But I couldn’t. I could easily read his nonverbals, though…and I know what I will share with you on the next page…

“Talking to the dead” and reading minds is a teachable skill. In two days, just about anyone can learn to “tell them their past and future” with essentially no error.

Similar skills help develop the most persuasive messages.

If you’d like to know what someone else is thinking simply turn the page and I’ll give you a list that almost works as an algorithm. That is the beginning. Then I’ll give you 3 examples of how to use this in real life.

AH! And let’s see if I wrote down what you wrote down on your paper. If you didn’t do this yet, go through the questions above and do it now before you turn the page. If you already did it, cool, simply turn the page right now!

OK, let’s first look at what I tried to cause you to write down.

– Do me a favor and write down a two digit number that you might consider lucky, if you believed in such things.

Of the 90 two digit numbers (10-99) I attempted to get you to write down 12 or 23. Please write this information down next to what you actually wrote down.

– Next would you write down an interesting card in a deck of 52 cards? Please don’t write down the Ace of Spades as almost 90% of people do that. Thanks! I do need you to put this on paper immediately below the number you wrote down. Do this now. Very important. I promise you’ll be able to do this with your friends and at the office but you have to play first, ok?

The Ace of Spades is almost impossible to NOT write down but I didn’t want to show you something easy! Instead I attempted to cause you to write down the Jack of Diamonds, the Queen of Hearts or Queen of Spades. Once I’ve literally told you not to write down the Ace of Spades, this gets very difficult as I will explain. Out of 51 cards did I get your mind on one of the 3?

– Be kind enough to write down the name of a flower below the card you wrote down. I really need you to write it down. Remember, I promised…

This one is very difficult and because of the Ace of Spades problem I created for myself I attempted to direct your mind first to Rose. (The black card prime makes this very difficult. Perhaps you’ll tell me what you did.

– Would you now real quick write down a color below the flower?

Same problem here. “Black” is primed which really makes this experiment challenging for me. I suggested RED. What did you write down?

– Perfect!

Thanks.

– OK, now this is easy. Write down an odd, two digit number where both numbers are different from each other. (like 79, so don’t write down 79, OK? Anything else)

I was shooting for 37 or 57 here. This is difficult when you aren’t live in person. What did you write down?

Next up. – Quickly write down a name of an animal (like Lion, but don’t write Lion). Now, set your pen down for a moment. You’ll need it in just a minute…

The direction I tried to take you in was DOG.

OK, how did we do?

Generally if we were on the same page and got two correct we did very well. If we were live in person, I would have expected you and I to match on 3 or 4. I’d really appreciate it if you would send me your list.

On the next page I’ll explain why this might have been effective. Again, in text, it’s almost impossible, but with friends and family you will do very well.

What is the Secret to Mind Reading?

The secret is in understanding how minds and bodies are triggered by specific stimuli, past and present, or not. But, there’s more.

The secret is also in understanding how people respond and/or react to certain stimuli. Knowing how people filter the past and how they will filter in the future. (If you don’t have Mind Control: Science of Influence 13-24….you are missing…everything!)

Before I come to several things you can do in one on one mind reading, let’s start here in dealing with people en masse.

One of my favorite movies of all time is Meet John Doe. This 1941 black and white movie starred Gary Cooper. The movie was released as nazism and fascism were rapidly spreading in Europe and the movie is in part a response to those who would find fascism an alternative in the United States. The movie was superb and it did it’s job.

A young newspaper reporter (Barbara Stanwyck) about to lose her job concocts a story about a man who is so disgusted with the world that he is going to commit suicide on Christmas Eve. The fictitious note that was “sent” to the newspaper office was signed John Doe. The reporter kept her job but eventually had to find the would be martyr…who existed only in her mind. She interviewed possible role players and ultimately convinced Gary Cooper to be “John Doe” to the public.

Further interviews and press launch a “John Doe” movement across America. Based on principles of being a good neighbor, trust, helping others and making the little guy feel important…ultimately John has to run for President. The unwilling but trapped John does indeed give the speech of a lifetime on the road to a huge audience. Wondering how he can live with himself as a fraud, John seriously contemplates suicide and is only saved by a throng of John Doe fans. One woman’s deception to save her job in wartime turns into a wonderful movement of enormous good. A homeless man’s (Cooper) agreement to play the role of John Doe becomes a massive internal struggle between self and public fraud and greater good of the country…and world.

Two paragraphs do not do the movie justice. It doesn’t do justice to the ethical issues involved and it doesn’t do the subject of persuasion and influence justice. I really want you to rent this two hour movie to challenge every ethical and moral view you hold. I promise you will be glad you did! Off soap box and back to the universal tendencies that make up…John Doe.

I would venture to guess that if you take advantage of the information I am about to reveal to you…you will nearly double your response from your sales, adding clients and making successful your influence efforts. Listen, I didn’t say “increase by 10%,” I said “DOUBLE.”

Until you see the movie, here is who John Doe is in the 21st century. You are selling your ideas, products and services…and your SELF, to John every day…so you may as well meet him (and his dear friend Jane Doe).

• People believe they are reasonable and have a good grasp on reality.
• People believe they have a gut instinct that tells them when others are lying.
• In general people aren’t as satisfied as they could be.
• Most people only have a moderate amount of self esteem.
• Two thirds of women and one third of men don’t like the way they look in a mirror.
• Nearly everyone worries and has a deep-seated fear of rejection.
• Almost everyone is afraid to grow old.
• Virtually everyone has a fear of death.
• Almost everyone works to avoid pain and once in pain will do what it takes to get out of pain.
• People don’t have time to be smart shoppers and they don’t comparison shop that much.
• When people get their mind set on something, they want it NOW. (As a rule, people will not delay gratification!)
• Most people still perceive credit cards as not being equal to real money.
• People want to make decisions that will make them look good to OTHERS.

That’s just a thumbnail sketch of a few of John and Jane’s traits. They are universal because we have all evolved from the same gene pool and, in some transactions, tend to respond similarly in social exchanges. In other words – people are dramatically predictable.

Realizing this, how do we sell to John Doe and how do we market to him? How do we make use of the information used by the largest advertising firms in the world on our shoestring budgets? How do we talk to John and Jane so they listen and comply quickly? How do we know what they are THINKING and FEELING?

Once we know what our prospects’ needs, wants and desires are, we can use this information to prepare a message that firmly impresses upon the mind how we can help them. We can clearly show our prospects how they will feel better, get out of pain and look like they make great decisions to the people in their peer group.

Here is a good model for you to latch onto and make your own:

1. Paint a clear picture for your reader and bring it up real close. It needs to show this: What you presently have, who you presently are, or how you presently feel is not satisfactory. ==> You can do, have, or be more and FEEL better!
2. Product/idea/service X helps MANY PEOPLE JUST LIKE YOU get that result.
3. Try it once. You have nothing to lose and everything to gain.
4. Other people will respect you and like you more for using this product/idea/service.
5. IMAGINE your future as you deserve it to be. You can REACH YOUR DREAMS and achieve your goals if you use this product/idea/service.
6. This product/idea/service is guaranteed so you can feel secure in making a decision NOW.
7. To take advantage of this product/idea/service, call/write now because only Y number of people will be allowed to participate. Here’s all you have to do…

Now, obviously not all market messages use this model or all components of it. But, based on the market research I have done, this model appeals to John Doe. Research reveals that John and Jane DO act NOW when responding to this model!

OK, now let’s get to one-on-one cool stuff you can do.

Experiment 1: You First

I had all the Influence: Boot Camp participants watch me closely. When I “wrote” the numbers 1,2,3,4 high in the air with my finger and then asked them to write down one number, 45% chose (as I predicted when I turned the flip chart around) the number 3.

When there are hundreds of people in the audience, the number comes closer to 50 or 55% because we begin to identify with the crowd and think as one unit. That’s when minds are very predictable. Think about it. 1/2 of all people will write down 3. In an audience of 500 the odds of that happening are millions to one. Absolute proof of psychic powers and connections with the people. Psychic influence at it’s best?

It’s no such thing.

People, on average, don’t like going first (it’s a way to get yourself thrown out of the gene pool) and they hate being last. They are compelled to not pick the first or last number. Given the choice of the second or third, they err to the cautious side and select the number three.

It’s human nature. In 11 years of doing this bit of psychic prowess, it has never failed in a group larger than 13 people. Never.

I’ll come back to what all this means to you when you read minds later.

Can You Do It?

Experiment 2: Get Them Calculating

Next I had people speak out loud the answers to these:

1+1 is…
2+2 is…
4+4 is …
8+8 is…
16+ 16 is…
32 + 32 is…
64 + 64 is…

then I said,
“Write down a number between 12 and 5.”

I predicted that they would write down the number 7. Precisely 50% of the participants did just that. Each participant was free to select 11, 10, 9, 8, 7, or 6. But there was no conscious selection. They simply did a mathematical operation after having done seven prior to my request. This one was subtraction. 12-5=7. Only 16% should have written 7 but 50% did because our mind is on autopilot and does what the last thing in it would trigger.

To follow up and elaborate on that point, I do something far more complex and truly mystifying.

Experiment 3: Instruct the Brain

I repeat all of the seven mathematical operations above then I say,

“Say blue”
“Say black”
“Say white”
“Say orange”
“Say black”
“Write down a vegetable.”

Now there are hundreds of vegetables. Alfalfa sprouts, asparagus, beets, broccoli, brussels sprouts, cabbage, cauliflower, carrots, corn, and so on. But with certainty and confidence I state the impossible.

“I wanted you to write down carrot.”

Indeed 45% chose carrot. A statistical impossibility, all things being equal…but all things weren’t equal. I don’t have psychic powers…. I simply know how to control the mind (mine and my client’s).

The brain is made up of neurons that fire together and wire together to create engrams of information which create “thoughts.” In this case the brain was instructed “vegetable black orange.” There is no black vegetable. Carrots are indeed orange, and that is specifically why people immediately choose carrots. With even one second of a delay however, the number of people writing down carrot decreases dramatically. As soon as the mind “thinks,” or “attends”, your psychic powers…disappear. All the brain did was link the representation of vegetable to the one that was orange (as there is no encoding for black vegetable in the brain). Simple, as long as the person reacts instantly and doesn’t pause to think.

We did dozens of similar tests to pave the way for some amazing applications for each person’s business. I’ll give you one example with fascinating results that has never been done anywhere before.

Now, get a pen and get ready for this next cool experiment…

Experiment 4: Priming and the Brain

I showed half the group the name “Benjamin Franklin.”

I showed half the group the name “Bill Gates.”

Then I said, “Write down the name of a man.”

I made no prediction. I simply had everyone read what name they wrote down. The people who were primed with Benjamin Franklin wrote down historical figures like FRANKLIN Roosevelt, Thomas Jefferson and George Washington. None of the men written down were living.

In the group that was primed with Bill Gates, two interesting things happened. First, all of the men’s names (save one) that were written down were names of men who were still living, including a significant number choosing BILL Clinton. The prime of “Bill” was more useful than I imagined it would be and other living wealthy (without exception) men were named as well.

The experiments show how powerful priming is. Priming CAUSES people to THINK and BEHAVE in specific ways that are largely predictable.

Let me do one with you right now. QUICKLY do this then see what happens.

Experiment 5: More Priming

QUICKLY: Write down the name of a card in a deck of cards. Any card at all.

Now

What’s interesting…

…is that…

…people who wait more than one second before writing their card down, end up writing random cards and colors. Those who respond instantly select one of three cards over 60% of the time: Ace of spades, Queen of Hearts and Jack of Diamonds.

When only two predictions can be made, it’s the Ace of Spades or Queen of Hearts: 45% of the time.

This is a truly amazing test of psychic power, of course…because it is all but impossible. Yet the hands go up and everyone looks at each other in amazement to see that they or their neighbor wrote down what was “sent” to them.

How does this work?

We are all primed to think certain things and do certain things in certain situations. If I tell you to write down a city in America, you are likely to write down New York. Most people do. People think city and the neural net immediately goes to the city with the most connections. On average, in America, that is New York.

Understanding specifically how and what people will respond and react to makes creating influential messages much easier than trying to guess what people will respond to.

ATTENTION: The Secret Tactics of
Mind Control

Imagine How Powerful You Would Be if… You Could Control Minds Because You Know…

…All The Tactics of Persuasion
in Existence

What would you do?

How would you influence others?

What would you want?

Mind Control: The Science of Influence 13 – 24 is an absolutely unique peek into *all* of the persuasion tactics. All? All. Kevin Hogan has catalogued each and every one for you. All told there are 59 tactics that can be utilized in the persuasion process and they are ALL detailed here for you.

No one on the planet has ever released a program containing every tactic of persuasion. They are here for the first time.

You Will Be Able To:

• Conquer Your Market
• Motivate Your Clients
• Profit in Surprising Ways From Your New Knowledge
• Learn The Mind Control Model From Square One…

  This program breaks new ground in persuasion.

100% Legal!

• Maneuver through the most complex situations you face.
• Eliminate “No.”
• Eliminate the “call back for approval.”
• Eliminate “buyers remorse.”
• Eliminate, “I’ll think about it.”
• Eliminate your competition.

This 13+ hour course on CD comes with an oversized manual on PDF that makes learning and mastering the tactics and techniques of persuasion remarkably simple.

Principles of “Mind Reading” Revealed

In 2000, one of the world’s finest mentalists (someone who “reads minds” for entertainment) agreed to show me how to calibrate to almost anyone’s thought processes with a quick look at the person and the expression on their face. It took me all of a couple of hours to “get it.” All he asked in return was to tap my mind on the latest in persuasion. It was a fair trade.

The principles of mind reading are wrapped up in what in the know Fortune 500 companies call psychographics.

Mark told me that his accuracy was unparalleled and after I successfully did what he did with people, I never doubted him again.

I took the three questions, and the physical appearance elements and assembled the information into the coolest psychographic tool anyone could ask for.

These two (of 12) CD’s alone are worth 10 times the price of the Advance Course and that is understating the fact dramatically.

You will blow people’s minds (and your own) by knowing what people think before THEY are consciously aware of it themselves.

This is one of the big reasons people find this specific advanced course their “favorite” of the Science of Influence volumes.

The information here will either help you… or… your competitor plant the flag atop your market.

Want it to be you?

** Secret 1 : In EVERY approach that is initially accepted, your client wants to say “yes”, at least ONCE. Learn how to TRIGGER that moment and move before they turn back to “no!”

** Secret 2 : There are precisely 59 tactics in persuasive communication. No more. No less. They have been identified and for the first time anywhere, they are presented to you in this course and no other that is available.

** Secret 3 : Everyone fears rejection. Everyone. The girl, your friends, your client do not want to be rejected by YOU! Find out how to answer that call for connection every time.

** Secret 4 : No one wants to hear “no.” OK that’s not a BIG secret. How would you like to ELIMINATE your fear of hearing no…at will?

** Secret 5 : NLP was on the right track with meta-programs. I found out which ones made a difference in selling…then found 7 new meta-programs no one else had come across…ever…and they are all here for you!

More that will be unveiled?

* Credibility: 7 things you MUST do to be seen as credible and believable by others.

* All 59 tactics in persuading anyone to your way of thinking? They are ALL here.

* The Delta Model of Mind Control. (A detailed sequence by sequence of precision based communication and body movements.

* Everyone’s goal is to be seen and experienced as a recognized authority. I’m going to show you how to literally brand …you with any group of people you choose! They see your name, your face and they immediately trust you, know you, respect you, answer to you!

What will you receive?

• Vol. 1: The Delta Mind Control Model of Influence (Part 1)
• Vol. 2: The Delta Mind Control Model of Influence (Part 2)
• Vol. 3: The High Level Secret of Oscillation
• Vol. 4: Trust and Credibility: The Pivot Point of Control
• Vol. 5: Utilizing Metaprograms for Maximum Impact
• Vol. 6: How Their Brain Will Buy You!
• Vol. 7: You can’t Hear “Yes!” if You Can’t Get and Hold Their Attention. How to Rapidly Build Brand You.
• Vol. 8: Mind Reading – How to Know What They are Thinking
• Vol. 9: Psychographics – Why Your Client Buys…and How to Know in Advance What Will Cause them to Buy You
• Vol. 10: Optimizing Persuasive Messages
• Vol. 11 & 12: Here they are: 59 Mind Control Persuasion Tactics That Gain Compliance.

Detailed Listing of the Contents of Each Volume:

Volume 1 & 2. The Delta Mind Control Model, for the very first time shows you how to begin, “middle” and end a communication that is designed to control minds and influence. You must know the syntax of persuasion to optimize your results. Most models of persuasion fail because they don’t take into account all the aspects of influence. The DMCM works because you are able to control the direction of your mind and that of your client or counterpart. As a rule of thumb you have about 8 MINUTES to create change in someone’s mind. You will learn precisely what techniques and strategies can be utilized at various stages of those eight minutes. You will finally have a working model for influence that you can put all the other techniques and strategies into.

Strategy and Technique Placement. There are numerous selling and persuasion models available. But none are as advanced as the Delta Model. None are going to show you all the places where you can implement anticipated regret, confusion tech, FITD, DITF, masterful reframing, and all of the other techniques you can learn in the other volumes of The Science of Influence. The entire breadth of the model is in CD 1 The depth of the model is in CD 2.

Volume 3. Oscillation. Most people operate under the belief that what they believe is “real” What’s interesting is that these beliefs constantly waver throughout the course of a conversation! Someone can tell you their beliefs are etched in stone and you can change their mind completely, in minutes if you know how! Understand oscillation and can utilize the techniques to direct oscillation you can begin to re-map anyone’s mind.

• Know when someone is wavering in their thinking.
• Persuade someone whose beliefs are etched in stone.
• Communicate in detail about your proposal at the right MOMENT.
• Disarm the oscillation that naturally occurs in your client’s mind.
• Entrain your client’s thinking with yours.

Volume 4. Trust and Credibility: The Pivot Point for Mind Control and Persuasion. No credibility = “No!” I’m going to show you all the ways to build credibility fast and effectively! You MUST be 100% credible! Now you will be.

• Framing messages incorrectly virtually guarantees failure. Transform TODAY!
• How to get people to instantly like you by filtering into their natural metaprograms.

And then we get to the core of Mind Control and Persuasion

Buying You…

Being seen as unique and different from the crowd makes you easy to pick. Ever wonder how the Beast so often snares The Beauty? It isn’t because he looks like everyone else (thank goodness!). You are now going to be different and in some ways superior to your competitors. You need to have the right ingredients that make YOU the obvious answer to “their” problem.

Looking for the Right Girl? Salesperson? Internet Marketer? Entrepreneur? Essentially they are all the same when it comes to branding. In fact, as an individual you are branding yourself…or not…everyday.

Volume 7.How to Rapidly Build Brand You. You are going to learn the answers to these absolutely vital questions in this special volume of The Science of Influence:

• What do you want to accent about yourself to the world?
• What do you want your customers and clients to think about you once you get their attention?
• How will you gain that attention?
• How will you keep that attention?
• How will you make a believable and sustainable image for yourself in your personal and career pieces of your life?

Making Brand You is absolutely vital to your success in influencing others to buy you instead of someone else. The competition is fierce out there and this CD gives you an incredible edge. More? It shows you specifically what to do to get that attention when you have no money to work with.

Volume 9. Psychographics. This CD introduces you to some of the most powerful tools you can use in knowing what is going on in the minds of others…then how to IMMEDIATELY use that information.

This is the most exciting CD in this series. It is simply some of the most instantly usable information you will ever learn and like the rest of the Science of Influence CDs, you aren’t going to find this information from ANYONE in the world.

In Volume 9, you will learn how to code ANYONE’s buying pattern.

With that information you will know EXACTLY the approach you want to take when communicating with people that fall within each of the different profiles. You’re going to learn how to confirm your predictions with tangible evidence in a person’s life including the magazines they read, the cars they buy, the events they attend and much more. In other words, you learn to predict anyone’s buying profile then you can determine if you are correct by looking at their life and they communication style.

Then comes the best part. Because you have confirmed the information with tangible evidence you then learn if your prediction is correct as to their profile and you can KNOW what the best approach to talk with this person is.

Volume 10.Twelve NEVER before Revealed Secrets to Optimize Persuasive Messages. Did you know that there are actually a significant number of sales calls, persuasive presentations and proposals where you should NOT mention the benefits of you, your product, service or idea? Heresy, you say? Heretical yes, and absolutely proven factual.

Did you know that different people need different amount of information and if you guess wrong as to how much and what you say, you lose the client, the sale, the date and the deal? True.

You Demanded Them, Now Here They Are in Their Entirety! The 59 Persuasion Tactics

Volumes 11 & 12. 59 Mind Control and Persuasion Tactics That Gain Compliance. Of the 59 persuasion tactics, Role Response Projection is one of the most extraordinary and without a doubt one of the most powerful tactics you can utilize…with a person, a group or even a nation.

“Imagine how powerful you would be if you actually knew all the persuasion tactics in existence. Imagine. What would you do? How would you influence others? What would you want?”

The 59

I’ve decided to give you my secret compendium of all the tactics of persuasion.

A tactic is a very specific maneuver or plan for attaining a very specific goal. A number of tactics usually combine to form a strategy and a number of strategies…spell success. The verbal tactic is the atom. It is the smallest component in verbal persuasion.

The greatest aspect of having all 59 tactics at your finger tips is that you can determine the best tactic for each and every situation that you are in where you need compliance. (That means, “Yes!”)

So many people use the same tactics over and over and begin to sound like a machine. This is true in international negotiation, speeches, sales presentations, or even in getting the date. The person who succeeds and hears “yes” is the person who has the widest knowledge of tactics and the ability to apply them instantly.
“If You Don’t Know the Tactics, You Simply Cannot Be Persuasive with Anyone or Any Group in the Long Term!”

Get this today for what I promise you is the most compact download of persuasion tactics you will EVER receive in your life.

This Part of the Science of Influence Library is the most amazing 13+ hours of persuasion you’ve ever heard.

It’s only here.

This is the only place you can order it.

You haven’t seen this from anyone else anywhere.

It’s unique.

It’s the best material available to you from any source on influence and persuasion and it will quickly transform you to owning your market and eliminating your competition.

Get your copy of Mind Control: Science of Influence now!