Making Your First Million on the Internet:
The 4 Pillars of Online Wealth
by Kevin Hogan
Page 6
Recognizing and Using Leverage
There are dozens...maybe hundreds....of Internet marketing business models out
there. Some are, of course, more successful than others but they
all come with their own set of pros and cons.
The idea is to get the most bang for the buck. You need to use
all of the power of the Internet to make your e-business
successful. You really cannot afford to leave any stone unturned.
If you are a real go-getter, the temptation is to do everything
first and that isn't possible. You need to make a realistic plan
and build one thing upon another until you have a good solid
base from which to operate.
Once you get a website built, you will need to begin leveraging
SEO (search engine optimization) and gaining page rank.
One thing does lead to another, of course, but one of the
quickest ways to leverage SEO is to add a blog to your website.
This is a way that you can get much more quickly indexed by the
search engines.
KEYPOINT: Leveraging also includes branding yourself, your website and
your products. Learn from the best.
It Is Not What You Know, But Who You Know
That is an old saying. "It is not What you know, but Who you
know that counts". Setting a corner stone of good solid
relationships is an important aspect of building a successful e-
enterprise.
Working hard at building good solid business relationships is
worth every minute of time that you invest in it. Business
relationship building should be one of your top priorities.
When you build social relationships, you insert yourself into
social situations where you come in contact with people who have
interests that are similar to or complimentary to your own
interests don't you?
That is precisely the same way that business relationships are
established. You insert yourself into business situations where
you will meet others who have businesses that are similar to or
complimentary to your own business. You develop relationships
over a period of time.
There are several ways in which to accomplish this task. One
way is to participate in teleseminars or webinars that are
related to your business.
You will learn a lot, of course, but equally important, you
will come in contact with those who are already succeeding in
the niche market that you are working in.
Of course, attending real brick and mortar world seminars is an
even better way to begin to build friendly business
relationships with not only your peers but also with those who
are in a position to help you....
...Which brings me to the final
corner stone that you need to lay.
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Kevin Hogan
Network 3000 Publishing
3432 Denmark #108
Eagan, MN 55123
(612) 616-0732
