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Commercial Influence and Stealth Advertising

by Kevin Hogan

Who Showed More Commercially Influenced Content?

"News is the big income generator for television stations," Upshaw said. "Something like 40 percent of a station's advertising sales revenue comes from ads running during newscasts or news-related presentations. Big markets do this too but often in other ways and different time slots."

Is "News" Big Business?

Previous studies have found that local small-market stations broadcast a variety of news and news-like materials that appear to have advertiser influences. The purpose of the UO study was to provide a national content analysis that moves researchers into "an unprecedented exploratory effort to understand this apparent threat to the long-term credibility of television news."

The researchers explored promotional tone or content, product placement on the screen within stories or even on the desks of anchors, sponsored segments within newscasts and news framing, in which a legitimate story quietly raises positives images of companies or brands. They also noted anecdotal examples of commercial influence at many TV stations.

In addition, the UO study explored recent trends that may be driving advertisers and television stations, respectively, to find new ways to reach the public or raise revenues.

Some Ways to Bypass Stealth Advertising?

The study's objective was to gauge the extent of material that may have commercializing effects on newscasts, and thus potentially on viewers, the authors wrote. The study did not directly question the motives and intents of news professionals, station managers and advertisers, they added.

"Further research should broaden scholarly understanding of the complex relations between television advertising and television journalism," they wrote. "One aim should be to expose decision-making factors that can allow unlabeled commercial elements to bob in a stream of 'objective' news content."

One "live" seminar with NOTHING edited out. Learn the secrets of covert hypnosis, subliminal persuasion (including HOW to make subliminal dvd's!) and subtle forms of influence I've never talked about anywhere before.

Almost all of the information you experience in this all-day seminar is NEW. It's not in any of my books. It's not in the Covert Hypnosis CD program. It's not in the Science of Influence.

And, where I didn't know all the answers (like ALL the specifics in making a subliminal dvd) I brought in the subliminal video expert Mark Ryan. More on this in a minute (I know...it's so cool...)

This DVD program is hot-off-the-presses and contains demonstrations of nonverbal and verbal communication that you haven't seen or experienced before.

You will learn how to tell a story with Covert Hypnosis. This necessary skill set is what separates those who are good at subtle influence... and those that are truly masters. And I walk you through it, demo it and even have the class participate. You will be blown away. Promise.

Turn the DVD program off after just this DVD and you will have one heck of a return on your investment. (I promise, almost no one can tell a story well and it is stories that sell. Stories that market. Stories make money.)

• You'll learn how to embed false memory in others in seconds.
• You'll learn how to change memory.
• It's subtle.
• It's powerful.

Next you're going to find out the seemingly magical use of energy around you to create incredible comfort and trust or discomfort and fear. I would argue that it isn't magic, that it's science but no time for that. The skills are all transferable. You'll see audience members interact with me and in minutes learn how to do this most important skill.

You're going to find out how to shape beliefs with single words or images.

I'm going to show you how simply tearing a piece of paper can cause enormous pain inside of someone. And what you can learn from this!

You''ll find out the secrets that Mark Ryan and I use to create what may be the only commercially available subliminal DVD's that work. We will both explain why and then....you're going to find out why we are hesitating before releasing more.

• You are going to learn how to get from "no" to "yes."
• You are going to watch me work.
• You are going to see the energy vibrate off of me and feel it enter your mind as you learn Covert Subliminal Influence.
• You will learn how to send covert verbal messages with far more power than you ever learned in NLP. (Yeah...really.)

And it's 100% heart.

You will have fun and learn at the same time.

Unlike most programs you watch, I explain EVERYTHING I DO LIVE. Questions are taken and answered from the audience. It's all here for you.

This program, newly released, comes on six DVD's. It's everything that those who attended got INCLUDING the manual which is rich in research and information on subliminal messaging.

You are one of the first to have this incredible program and I am proud that you will.

6-DVDs plus Manual on CD (PDF format).

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Kevin Hogan
Network 3000 Publishing
3432 Denmark #108
Eagan, MN 55123
(612) 616-0732

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