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Kevin Hogan
Network 3000 Publishing
3432 Denmark #108
Eagan, MN 55123
(612) 616-0732








Covert Influence
(Part 1 of a multi-part series)

Kevin Hogan


Page 4

My co-author for Covert Persuasion: Psychological Tactics and Tricks to Win the Game is James Speakman. Imagine that Jimmy goes to meet with Brian Tracy (they are friends).

There is no major connection in the letters (OK the S is right next to the T.)

How should Jimmy approach Brian if he wants Brian to do a favor for him? What would Jimmy actually DO? Does he use words that all begin with B and T?

That could get a little challenging.

BUT, if he put a proposal on Brian's desk called Break Through or Break Through for Brian Tracy, Tracy's nonconscious mind IMMEDIATELY gives a greater than random weight of attention to the proposal.

It doesn't mean he will instantly say, "yes" but it does mean that there will be an "extra weight" assigned to the proposal that isn't suggested elsewhere.

Initials and letter sounds make a big impact where they shouldn't.

Don't get me wrong.

I was the biggest skeptic in the world when I was introduced to this research four years ago. That research was limited to the name and initials of the person, another random person would eventually marry.

It seemed implausible that INITIALS could possibly matter as to what COMPANY a person would work for, who they would marry, what job they would have, what grades they would attain, what schools they would attend.

Kevin Hogan on Subtle Covert InfluenceTo me it sounded like fortune telling and cold reading loaded with all kinds of biases....but when the research keeps coming in, over and over, the results constantly show this incredible covert phenomenon.

And of course do realize that not everyone at Harvard has the initial "H" in their name.

DO realize that covert influence is what influences people that they don't see....that they aren't aware of.

Initials influence...a lot more than they should.

In fact it can get bad and sad....the research is in....

For people who like their name too much....and that name has initials of bad performance labels (like a "D" or "F" in school, for example) an individual can sabotage their own success!

Here are just two of the many recent press releases announcing results of some of these studies.

As you can the researchers themselves have come up with of other discoveries that I haven't mentioned.



An amazing covert influence experiment...



Continue: Page | 1 | 2 | 3 | 4 | 5 | 6 |



Kevin Hogan
Network 3000 Publishing
3432 Denmark #108
Eagan, MN 55123
(612) 616-0732






Kevin Hogan: Influence, Persuasion, Wealth Building

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