Next Course begins April 14, 2014 - Pre-register
and Web Wealth
9+ Week E-Course
with Kevin Hogan, Psy.D.
"Will YOU be the next person to do 'six
figures' annually on the Internet?"
Create the Lifestyle You Want with Internet Marketing
Scott lives in California but has recorded most of his online video
training material in Hawaii. He does it on his own time, in his own
way. Probably because it's his best possible personal lifestyle.
Perhaps I'm wrong. Perhaps he'd be doing better somewhere else.
You can do the same thing as Scott and the dozens of other
participants who have been using the longest ongoing Internet
Marketing Course to help launch profitable projects for people
across all industries and fields of work.
Using the same strategies and techniques we've used to make a
ZERO investment turn into *seven* digits ... I'm thinking, you
can do it.
I'm not suggesting you'll do EIGHT digits annually ... or even
seven. THAT requires a significant amount of work, and maybe even
some luck. So let's stick with more attainable outcomes, at least
Making Money Online
When you want to make money online... you either:
a) pay a lot of money to get people to hear about you, or
b) you cause people to come to you without cost.
I prefer that latter and that is one of the most important
variables to your success.
Online marketing is how you make money in life in 2013. People
who don't market online have very little chance of achieving any
kind of financial success going forward. When you search for any
phrase there are a few people/sites that the search engines consider
the most important for you to see. You're going to learn to be one
of those people who end up in the search results.
And that is simply the beginning...
Using the same strategies and techniques we've used to make a ZERO
investment turn into *seven* digits...I'm thinking, you can do the
same or at least half or a third or a quarter of that...
Do You Want A Systematic Approach?
This E-Course includes a detailed step by step systematic
approach to results, so you can SEE HOW to do what you need to
do... The delivery of this course is entirely online and all at your
It's very different from any online course you've
heard of and I direct it much differently than anything you've ever
There are also comprehensive documents that reveal an almost
endless array of what works, why, and how to implement. Perhaps most
important is that for all marketing questions you will have, you get
complete access to me for mentoring and coaching for 9 weeks.
Because Online Marketing of a new or existing "business" is
evolving rapidly, we have JUST FINISHED dramatically updating and
upgrading the course for you as of 2013.
It is quite ...excellent.
What helps most is that unlike a barrage of home study programs,
with our team, you can ask questions that are important to you and
your efforts 24/7 for two solid months as we progress step by step,
day by day.
Would You Like An Experienced Expert Mentor?
You have a MENTOR. (Actually a few this go 'round!) You get to ask
someone who has those seven digits instead of the guy who works for
the guy who would like to earn five digits. The difference is
critical as should be obvious.
You have me at your email pleasure for as many hours as I'm
awake. That's most hours....I will answer EVERY question in copious
detail so you have 100% understanding.
Question: What is the value of a 9+ week course if it brings in
$100,000 in say 2013?
Half? $30,000? $20,000?
Well, I'll tell you what it's worth to me. The answer is
It's like a finders fee.
When your website(s) NET revenues total $100,000, that's when
you pay 2/3 of the course tuition. Less than 1/3 of your tuition is
paid in advance.
Perhaps you have paid for numerous big Internet Marketing
That's cool but will you REALLY do IT???!?!?! And even if you
did, who would you have someone to communicate with every single day
when you need help?
There's no one there and the research says NO, you won't use the
program. Research says...the probability approaches zero.
You won't fail because you won't start.
The System you are going to learn is unlike anything you've seen
or heard of before.
Is it Time for A Different Approach?
Building wealth on the web requires doing a number of simple things
right. It requires doing a few more complicated things fairly well
and it requires being able to master ONE of about 20 different
marketing tools. That's it...one. ONE!
Most Internet Marketers will tell you WHAT you need to know. I
will show you HOW to do it and WHY so you can replicate results in
Everything you learn in this experience is 100% for your
Your total knowledge of the web/internet/media today doesn't have
to even hit the radar. We walk you through everything, step by step.
For example: If I tell you that you are going to use video on
your website....I'll SHOW YOU HOW TO DO IT in such a way that it
works FAST and EASY. I won't just say, "Oh, video on the website is
I'll show you how to get video on a website for the world to see.
(It's not 1/10 as hard as you think it might be.)
I've learned to do things quickly, effectively and efficiently
mostly because I am not tech savvy. I want to simply share with you
what works and how to grow a successful online marketing Coffee
100 Reasons To Do This Specific Course
Here are just some of the 100 key points reflecting what you will
Note: There is no mandatory schedule you need to follow - you
create your own schedule with Kevin to follow for the duration of
the course. You WILL have Kevin for the asking via email 24-7.
1) How to get a web name in 2 minutes. (like
2) How to start a website and have it UP in 55 minutes.
3) How to post the website to the Internet in 10 minutes.
4) How to get people to come to the website within 4 HOURS.
5) How to get the biggest search engines to direct people to you
instead of your competitor, for free.
6) Exactly WHAT you need on your website to make your website
popular. (Within days.)
7) How to engender love from search engines and develop a
"long term relationship" with search engines, so you get more and
more traffic your way quickly and for a long, long time.
8) Specific things you can do that will cause search engines to
know your site is important enough to push you onto the first page.
9) How to KNOW what to sell on your website(s). Whether to
start a Coffee Table Business or use the Internet to make your
current business thrive.
10) Choosing products and services to sell.
11) How to make a relatively nice income stream, without
having to create a product or service yourself!
"Kevin's Internet Marketing
and Web Wealth E-Course was excellent. He gave us LOADS of
stuff to learn, and he also personally answered every single
question I could throw at him. So now I have all the
knowledge needed to successfully market ANY product. There's
no need to guess or wonder what some other guru knows that I
don't know because he gave us everything that actually
works!" Jason Lowe, New Zealand
12) How to get other people to help you build your empire as
quickly as possible. And not just how, but your team will indeed do
this with you as you will help them do the same thing.
13) How to create a sales force of people, without cost, to tell
the world about you...Try doing that in the brick and mortar world.
14) How to WRITE the copy (advertisements) that will sell the
products and services you will earn money from.
15) How to know what to write.
16) Learn all the wrong ways to write that will cause any site to
17) Learn the EXACT WORDS and PHRASES that the pros use to
bring in big numbers every year.
18) How to appeal to a very specific audience so your message
doesn't have to be wasted on people not interested in what you are
19) Learn the art and science of writing copy.
20) Find out what sizes of print and what FONTS and COLORS of
type make the most money the fastest.
21) Learn how to test, in just a few DAYS, what is working for
YOU and change QUICKLY so there are NO WASTED DAYS in building your
22) Learn to do the things that sound complicated that can be
SUPER EASY....like picking the right keywords for your website and
the products you decide you want people to own.
23) How to let the search engines how you want your stuff to be
promoted and referenced.
24) How to gain the trust of the search engines in a changing
25) Search engines are getting smarter but they still don't read
like people. If I want to promote myself as a body language expert,
my metatags and keywords might have to read "EXPERT BODY LANGUAGE"
and not, "BODY LANGUAGE EXPERT." I'll show you how to figure this
out in SECONDS.
26) Find out how to get other people to help you build your
business...even your competitors. (REALLY) So all that you do every
day...it's all done so you are in total control of your own income.
"Kevin, I want to thank you
for your Internet Marketing E-Course, as I was able to write
a book (me! I wrote a book!) with the information you gave.
I was a bit of a silent partner as I didn't talk, email or
respond with the group much, but I have learned a great deal
and this course has been invaluable to me and my business.
Thank you!" Betty Eastman, LCSW
27) How to get people to buy products you release
today....today...yes...you make it, produce it and release it
today...and it sells TODAY and it sells A LOT.
28) How to write an ad for that product that will actually work.
(If you have written an ad before and discovered it failed miserably
you know that almost ALL ads fail.)
29) How to develop LOYAL customers.
30) There is NOTHING more important in web marketing than
using email or better, an "E-zine." I'll show you how to write your
own Coffee with Kevin Hogan and have people caffeine CRAVING
IT every week.
31) I'll share with you the biggest risk I ever took in Internet
Marketing. It has to do with Coffee with Kevin Hogan and it
paid off like the lottery. NO ONE ELSE does this who has an e-zine.
I'll show you what it is and how I did it.
32) You'll see specifically and in a step by step fashion, just
how to get your e-zine DELIVERED into the email boxes around the
world so it isn't filtered as spam.
33) I'll show you step by step how to develop LOYAL readers where
everyone else just has their e-zine read rarely and often by
34) You'll learn whether or not you should promote specific
products and services through your e-zine when you are approached.
35) People talk about their "lists" of one million people. Let me
tell you that number means diddly. If you are on a LIST you are NEXT
IN LINE at the hotel. I have READERS. People who want to read Coffee
as much as they want to read Cosmo, Maxim or The Wall Street
Journal. The difference between a LIST and YOUR READERS is ENORMOUS.
I'll show you EXACTLY how to have people KNOW they are important to
36) I'll show you how to develop a relationship with your
readers, no matter how many your have...so that when you take a week
off and your E-zine doesn't show up in their mailbox, they are
screaming at you and telling you they miss you!!!
Internet Marketing Course was great! I highly recommend
Kevin Hogan's web marketing and Internet E-Course to anyone
who is serious about learning and implementing the nuts and
bolts of having a profitable online business. Hogan without
a doubt over-delivers on the information he provides. This
course was well worth the price and way more. Again, if you
are looking to learn and grow your Internet business, this
course is for you. Whether you are a beginner or advanced, I
highly recommend it." Michael Roth, DC,
37) You'll learn EXACTLY the formula I have discovered for
success using an E-zine in conjunction with your work.
38) I'll show you how to get articles for your E-zine if you
can't write them all yourself. (Free articles that are surprisingly
39) I'll show you how to get the biggest names in your field
to contribute articles to your fledgling E-zine.
40) FACT: The E-zine is the SINGLE MOST IMPORTANT PIECE of the
Web Wealth puzzle. I'll show you why and how to make sure nothing
ever goes wrong.
41) I 'll show you EVERY secret I have learned about E-zines that
will make you a LOT of money.
42) I will walk you through STEP BY STEP how I write Coffee
with Kevin Hogan every week. Not so it's the fastest, or easiest
but so it's the BEST.
43) How many OTHER E-zines do you read other than Coffee with
Kevin Hogan? I get hundreds in my mail box every week. I read 7.
That's it. I'll show you those seven and why I like them and why
they are as profitable or MORE PROFITABLE than Coffee. Almost all E-zines
are TERRIBLE. 99% is not a big enough number. People do NOT GET WHAT
AN E-ZINE NEEDS TO DO. You will.
44) You will find out how to decide whether you should have a
full color e-zine or a simple text e-zine. There is an EASY ANSWER
for YOU and there are only THREE VARIABLES. But if you make the
wrong decision, you go broke.
45) I'll show you how to write a SUBJECT LINE. NOTHING IN YOUR
ENTIRE BUSINESS IS MORE IMPORTANT THAN THE SUBJECT LINE OF YOUR E-ZINE
each week. Not your product quality, not your website, not YOU,
NOTHING. I will show you successful subject lines and then I'll grab
subject lines from my email box and show you what other people are
doing that is wasting their time and their life.
46) I'll show you how to make extra money once per month in your
e-zine with an idea very few have ever thought of.
47) I'll show you how to get your first 5,000 READERS as
quickly as possible and compare them with the first 100,000 people
on anyones list and show you why YOU WILL MAKE FAR MORE MONEY being
valuable to your 5,000.
48) I'll show you REAL SECRETS that will help you use your E-ZINE
to boost web traffic to your website that NO ONE ELSE IS DOING RIGHT
NOW. (They will be after they take the course.)
49) I'll show you what NOT TO PUT IN YOUR E-ZINE so you save
yourself legal problems.
50) I'll show you what is necessary to make your e-zine 100%
50 More Reasons To Do This Course...
51) I will show you benefits and drawbacks of software programs that
can help your business....or not. (Including email programs, linking
programs, website enhancement programs, etc.)
52) I'll tell you
THREE PIECES OF SOFTWARE YOU NEED TO optimize income.
53) I'll tell you the secret of WHY I still have an AOL account
and use it A LOT in my business...and how much money it makes me
because of it.
54) I'll show you how to make your website an EXTENSION OF
YOU. I will step by step take you through a process that will, if
you choose, make YOU a celebrity and your website almost a part of
55) I'll show you how your website should read and look so they
feel you are there with them when they are at your site.
56) I'll show you how to make money....a lot of it...while you
57) I'll show you how to take credit cards....without spending
58) I'll show you how to determine WHICH company to use and WHY.
59) I'll show you how to select a company to host your store (if
you are going to have one).
60) I'll show you why I took the time and started FIVE blogs. (I
don't even LIKE THEM...but you need to have them...and I'll show you
how to do it all for free and make money on the process!)
61) What do the Kardashians do to stay on top of Celebrity
Ratings every week? I'll show you and show you hot to do it...for
62) I'll show you how I know before ANYONE what is going to be
hot this year in web and internet technology. You will be shocked
but almost NO ONE outside of the adult entertainment business knows
this secret....and now you will.
63) I will tell you the REAL RESOURCES on the web for making
money, who knows there stuff, who is full of hot air and who you
need to be watching.
64) I will give you a simple formula to balance time for your
family and friends and time for your business. That means giving up
profits somewhere ....sometimes... but not forever. This module
alone is worth the world to me.
65) I'm going to TAKE YOU BY THE HAND and WALK YOU IN MICROSTEPS
to start your INTERNET BUSINESS in less than 72 hours.
66) You will learn how to build a website for less than $90. And
it will be profitable FAST.
67) If you aren't selling yourself (and even if you are) I'm going
to show you how to find the top 20 HOTTEST selling products on
the ENTIRE WEB and how you can be selling them on DAY ONE you are up
and online. (Read that again.)
68) I'm going to show you how you can either partially or FULLY
automate your website, depending on the purpose of the site...so you
can spend time sleeping, eating and with the kids or your
69) Not everyone can be Page #1 in the search engine returns, but
I'll show you how I got there for a lot of keywords and how
important it is that you do what I tell you so YOU ARE TOO!
70) You'll learn how to get THOUSANDS of QUALIFIED visitors to
your site for FREE.
There are so many people like you and me that are making a
fortune on the web. Most people I know on the web make far more than
a neurosurgeon and our incomes make pilots and some sports stars
71) You can be ON THE BEACH and making money under the cabana
72) You can do what needs to be done daily from ANYWHERE on this
planet and occasionally on the airplane! You have a business without
rent, walls or doors.
73) You will learn how to make "digital" products and "e-books"
so fast it will make your head swim (in dollars or euro's).
74) I'll show you how to write a GOOD EBOOK in a FEW WEEKS.
Not some piece of junk as 96% are...but a GOOD EBOOK that is
VALUABLE to your customer...and that they will happily pay $47
for....and you have ZERO COST.
75) I'll show you how to create hard products for sale in less
than a month. (I could show you a bunch of junky ways to get stuff
done in two weeks at first but let's do it right!)
76) You'll learn how to sell OTHER peoples products and
services and not have to ship anything...not take a credit
card...and have no customer service and still get paid HALF of the
"I recently took your
Internet Marketing Course and I was 'blown away' by the
content and quality of the course. It exceeded my wildest
expectations. I was more than pleased. I have recommended
your course to many business associates and would encourage
anyone who wants to 'master' the Internet to take your
course. I am still amazed at the content and deliverables
you provided! Job well done!" Steven Chambers,
77) I have pages on my website that people stay for 4,5, and 6
MINUTES. This is unheard of on the Internet. The longer people stay,
the more likely they are to buy. I will show you ALL of my
78) You're going to know how to build your opt in list of
subscribers without having ANY traffic to your website at
79) Think you can't make sales? I'll show you the best technique
on the planet, especially when you are NEW with the product or new
80) I'll show you the facts behind whether you should take Pay
Pal and other forms of money transfer. I'll tell you the costs,
risks and rewards involved!
81) Should you offer a money guarantee? Sometimes YES and
sometimes NO. I'll show you EXACTLY how to know WHEN to do WHICH.
82) You'll learn how to advertise your business for free...in
hundreds and THOUSANDS of places on the web.
83) I'll show you how to take advantage of amazon.com's amazing
ranking on google to help build YOUR business.
84) You'll learn how to talk to the best affiliates in the
world and convince them to sell YOUR products.
85) Want to know how to use Google AdSense and Google Ad Words?
These hot commodities can make you or break the bank. I'll show you
what to do and HOW.
86) I will show you EXACTLY how to outsource to get people to
work for you so you don't have to. YOU DON'T HAVE TO KNOW IT ALL!!!
(or do it all either!)
87) Increase your profits by leveraging the work of others in
emerging countries like Romania.
88) Learn how to make the most possible money with what you have
by EASY testing and tracking.
89) Learn how to use SIMPLE email strategies to put a
system of income generation on literal automatic pilot. (LITERAL)
90) Email marketing isn't just an E-zine. There's more that can
be done to turn big profits!
10 More Reasons To Do This Course!
91) I will show you how to CONVERT visitors INTO CUSTOMERS.
This is the crucial step in Internet marketing that no one talks
about, because it's the most difficult. I'll show you how!
Learn the key strategies to get FREE traffic. I had almost
1000 people become Coffee with Kevin Hogan readers LAST WEEK.
Not people on a list...we filtered OUT almost 9,000 people! NO. I'm
talking READERS. You need to learn how to do this.
93) Learn the lead generation strategies of the pros!
94) Linking has NEVER been more important than NOW. 10 links from
your friends aren't likely to be anywhere near as valuable as ONE
LINK from kevinhogan.com.
You need to know WHO to link to. I'll show you how to find
out and WHAT TO DO TO GET THOSE CRUCIAL LINKS.
95) I'll take you through step by step the FREE process I use to
get my page one rankings!
96) I'm not going to say you need a marketing empire. but if you
want it, I'll show you how to do it!
97) Pay Per Click is growing FAST on Facebook and it's bigger
than Google. MUCH BIGGER. I'll show you what to do and how NOT to
get ripped off for everything including your shirt.
98) Learn how to advertise with the web and OTHER PEOPLE'S
EMAIL....yes...for free and better than that: PROFITABLY.
99) Learn in such a way that IS EASY, NONTECHNICAL, NOTHING
COMPLICATED IN ANY WAY. I EXPLAIN EVERYTHING which means it's
got to be SIMPLE.
100) Ask any question at any time during the 9-week
course...and you WILL have your answers!
Apply below NOW or continue reading...
"The most remarkable thing
about doing Kevin Hogan's Internet Marketing Course was one
week after we started, I had a website up and running! This
is not the usual type of course where you receive all the
subject matter and it sits on your shelf until you find the
time for it, oh, no! Kevin is involved. Every day he send
you emails with attachments. He takes you step by step
through the process, especially in the beginning when you
really need it. It's in your best interest to keep up with
the group, and whatever questions you have, he answers them
all. You will receive absolutely everything you need to know
about the Internet. Something else that would never have
happened without Kevin, is that my website was spidered by
Google 4 days after it was published, and Google still comes
by every 3 or 4 days like clockwork. A month later, my site
had a page ranking of three. For a newcomer going it alone,
this is unheard of. The course was worth every penny. I
highly recommend it to anyone interested in setting up an
Internet company, big or small." Sharon Dell, Durban,
Every day I look at beautiful websites designed by creative
geniuses that do absolutely nothing in net profits. (notice that
Beautiful Web Sites Don't Sell
And I see websites that I can instantly tell you ARE making money.
I'll show you how to instantly make this identification. They look
like they were designed by one of my kids....which is one of the
ways you know....they will do well.
There are lots of programs that show you how to build a website.
(This is no longer complicated. I'll show you how to build a website
by typing as if you were typing any other document on your
Problem is having a website does you nothing if you have nothing
to sell...or if you don't know how to write in such a way that it
compels your reader to trust you and buy from you....or if you don't
know how to GET PEOPLE TO YOUR WEBSITE...or if you ....get the idea?
There are lots of programs that address any part of the factors
in building wealth on the web. I own a bunch and I've learned a lot
over the years. But NO ONE has put together the COMPREHENSIVE
And of course when my mentor says, "Kevin, you need to put an
E-Course out there that shows people how to do EVERYTHING involved
in making a successful web business. Not just one aspect....and it
has to be simple, fast and really work."
And even I felt overwhelmed.... and it takes a lot to get me
I mean that's like saying, "Show people how to build a city, make
it easy, simple, something that will generate more participants in
the future from viral marketing and that will not take every second
of your life...."
No problem.... But because all of this is fun and there is
actually no part of making money on the web that can't be done by
literally anyone with a 5th grade education...then it should be
relatively do-able.... I hoped...
And it turned out it was.
If you think of a sport like football, basketball or
baseball....you know that if you take out any one player...and play
one man short....you are going to get creamed.
And that's ultimately what web marketing comes down to.
There are lots of nuances that the experts and internet marketing
scientists figure out and I LOVE to learn that stuff. BUT the fact
is that the big pieces of the pie are far more important than the
nuances in this game.
In fact, you can be an expert at say, getting traffic to your
site...but if you have stuff that no one will look at for whatever
reason...you make zero dollars. I don't care if you can double that
traffic. It doesn't matter.
You MUST have ALL the pieces in place before you even CONSIDER
working on the nuances.
As I look back at what I've accomplished on the Web, I know that
it wasn't the awesome website or the beautifully packaged program or
the powerful search engine optimization (and yes, you want to evolve
beyond basics) BUT it was the INCREDIBLE, UNIQUE CONTENT and having
ALL the pieces in place... all the pieces of the puzzle operating
competently that caused millions of dollars of business.
Everyday I learn something new but those things alone would never
have gotten me where I am.
That required putting together a SYSTEM. And people need systems.
In this program I'll take you to my original website. It wasn't
kevinhogan.com back in those days.
I'm going to show you exactly why good things happened. THE
SYSTEM was in place. The technology was terrible, the design was not
impressive, the programs had inexpensive designs. THE SYSTEM was in
And what I've done is modeled what I've done and put it out there
I've helped a number of other people put their business into the
system. They seem to have done alright. Many have far outperformed
what I've done. (Not even a question actually....)
I want you to LEARN THE SYSTEM.
THEN go and learn all the nuances and stay current in what is
working in copywriting, promotional content, search engine
THE SYSTEM: If you work the system it's likely you will do six
figures annually. How many of those six figures you do is up to you.
Unlike what some people tell you, it does take effort. In fact,
anyone who says it doesn't is kidding you. (There's other ways to
say this and be less polite...)
Effort IS required because it is a competitive arena.
BUT, I've never met ANYONE with basic education and knowledge
that couldn't do this easily.
I'm literally going to walk you through step by step as to what
If you have taken my course on Professional Speaking or How to
Write, Publish and Sell Your Book, you know that this is where my
work may be more helpful than anyone's out there.
I don't leave out important steps and make you buy that product
later. (Not that anyone would do such a thing...)
You're going to learn it all and learn how to do it the only real
way it's going to predictably work.
And, just like one sentence in a contract as a speaker for a
convention can cost or earn you an extra $20,000..and just like a
similar sentence in a book contract is almost guaranteed to cost you
at least $15,000 in royalties...I'm going to show you all the
crucial elements of making the Internet work for you.
The only time I will get into nuances is when they are
SIGNIFICANT to your SUCCESS.
THEN you will plod with me through some lengthier projects. Like
writing copy. (An ad.)
Writing an ad is something that doesn't come intuitively. Perhaps
1 in 10,000 people in business can actually write an ad. Perhaps 1
in 100 people in advertising can write an ad.
I'm going to show you how to write an ad...what is known as a "Sales
I'm going to show you how to write a PROFITABLE ad.
And I'll show you a dozen or so ways to spot an ad that won't
And I've got plenty in my archives of things I tried and failed
back in the late 1990's.
Everyone has a learning curve. I learn fast but boy learning can
My role here is to take the five or ten years of learning pain
and reduce it down into two months.
Hey go look at a website...any website that sells stuff.
Look for a testimonial that is signed "Cindy W." or "John L."
They aren't real. I mean....Cindy W. doesn't exist. Neither does
It's a sad statement that the person can't even get a friend to
say something nice about their services. That's not going to ever
happen with you. And yes, I'll show you precisely how to ensure
KevinHogan.com and see what hundreds of average and real
unsolicited testimonials look like. Every person whose name is there
is above the town, state or country. Where possible we have put a
link to their website so all of our customers can see these people's
There are people from the world's biggest and best companies,
finest people and representatives of governments and law.
You are going to find out how to develop a business where people
will want to do and say such good things for you and too
you....spontaneously... You're going to do the same.
Integrity makes Money. Circle that.
INTEGRITY MAKES MONEY. Have that integrity? Apply now!
Next Course begins the week of April 14, 2014. You can Apply
now and save!
How does your tuition schedule work? Your tuition is
divided into two parts. The total tuition comes to $10,000. $2,497
is your commitment today. When you have taken home $100,000 in sales
then you can take care of the balance!
When you apply today tuition is only $2497